Raising the Standard for Teen Skincare: As Seen in TownLift

When we started talking about teen skincare behind the scenes at Free Living Co, one thing kept coming up over and over again: why is this category still such a mess?

Questionable ingredients. Zero transparency. And products marketed to kids as “cute” or “trendy” without any real concern for their long-term health, or the planet they’re inheriting.

So when TownLift reached out to cover the launch of Live Free Skincare, our line created specifically for teens and young adults, it felt like a meaningful milestone. This wasn’t just about introducing a new product. It was an opportunity to talk openly about raising the standard for clean beauty and why that work needs to start earlier.

Their recent article dives into why we built Live Free Skincare, what makes it different, and how it fits into Park City’s growing clean-living movement. Here’s a quick snippet that really captures the heart of it:

“Teen beauty has been treated as disposable — for both people and the planet,” Grinnell said. “We wanted to create something radically different: actually clean skincare that respects young skin, long-term health, and the world they’re inheriting.”

That quote sums up exactly why this line exists. Live Free Skincare is Made Safe–certified, free from endocrine disruptors, carcinogens, and hidden fragrances plus it's packaged sustainability, using home-compostable biomaterials and reusable fabric pouches made from deadstock textiles. It's skincare that’s clean, effective, and made for real life.

If you’re curious about the inspiration behind the line, or how we’re rethinking teen beauty from the ground up, TownLift captured it beautifully.

Originally posted by TownLift. Read the full article here.

We’re incredibly grateful to TownLift for spotlighting this moment, and even more excited to keep building a future where clean living starts earlier, feels accessible, and actually works.