Why We Love Attitude

"I co-founded ATTITUDE in 2006 to develop products that are better for our health and the environment. My wife’s pregnancy gave the added pressure of living up to my child-to-be’s expectations.

This little person sparked purpose that became a burning passion: To create the best consumer products in the world. By working with imaginative, innovative scientists, we continue to develop clean and performance-driven beauty & home products in innovative, low-waste packaging.

We hope to show there is a better way to do things for you, your family and the planet.  Thank you for joining our journey."

-Jean-François Bernier, ATTITUDE co-founder and CEO

Why We Love Attitude-  We love Attitudes performance (the stuff really works), packaging, and breadth of product.  Start with the laundry detergent & all purpose spray (a little goes a long way) then move on to their lovely hair products & even give their plastic free deodorant, skin care, and makeup a try.  You won't be disappointed & guarantee you won't have a reason to go back to your ol'staples.

Home Essentials Laundry Detergent - Free Living Co
Home Essentials Laundry Detergent - Free Living Co
Home Essentials Laundry Detergent - Free Living Co
Home Essentials Laundry Detergent - Free Living Co

Home Essentials Laundry Detergent

Sale price$19.95
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Infused with luxurious essential oils, our laundry detergent keeps your clothes smelling fresh and clean thanks to its advanced deodorizing formula. 

Formulated with naturally sourced ingredients, this biodegradable product packs excellent detergent power and protects dark and keeps colors vibrant. This EWG VERIFIED™ detergent contains no skin irritating enzymes.

Packaged in a refillable aluminum bottle with a minimalist design that fits perfectly in any room of the house. Certified by PETA, this 100% vegan and cruelty-free formula is gentle on your skin and the planet.

Benefits
  • Enriched with luxurious essential oils for an exceptional sensory experience
  • Laundry detergent with powerful natural surfactants
  • Advanced deodorizing properties for cold-water washing
  • EWG VERIFIED™: clean ingredients and full transparency
  • Certified by PETA: 100% vegan and cruelty-free
  • Made for high-efficiency (HE) and standard washers
  • Reusable aluminum bottle that you can keep refilling to reduce plastic waste
Sustainability Impact
  1. Clean ingredients to minimize the impact on your health and the planet
  2. Aluminum bottle designed for endless refills to reduce plastic waste
  3. A tree planted for each product sold

Size
Scent